Background
Rituals is an internationally established brand with a clear store concept where design, material choices, and product presentation are carefully defined. Many of Rituals’ older stores were built in smaller formats, and as the product range has grown, so has the need for larger retail spaces. Today, expanding existing stores is just as important a part of their establishment strategy as opening new ones.
Assignment
Our assignment was to expand the size of the store and complete the new space according to the concept guidelines. The work included construction of walls, floors, and ceilings, as well as installation of interior fittings and electrical work carried out by subcontractors.
Challenge & Solution
The project did not involve any major challenges. Some retail environments can have restrictions regarding working hours, but here there was good understanding and collaboration throughout the construction process. The possibility of having a dedicated loading entrance simplified logistics and contributed to an efficient execution.
Result
The new premises create improved opportunities for product exposure and contribute to an even more inspiring shopping experience. Both Rituals and we are very pleased with the final result. The store concept is characterized by thoughtful design that creates an exclusive feel and makes these projects especially rewarding to carry out.
Development
The project is also a great example of professional development within our team. Trainee Matheus continues to grow in a leading role and demonstrates strong commitment, responsibility, and a willingness to develop. It is rewarding to see how naturally he has become part of the team, where he thrives and contributes positively to moving the projects forward.
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